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Why Isn't  Google Indexing All My Webpages

If you find that Google isn't indexing all your web pages, here are 5 things you need to check to ensure it's not your site telling them not to. You are using the meta robots noindex tag The meta robots noindex tag enables you to tell search engine robots that a particular page should not be indexed. To exclude a web page from the search results, add the following code in the <head> section of a web page: <meta name="robots" content="noindex, nofollow"> In this case, search engines won't index the page...
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Google to Penalize Sites That Prompt You to Download Their App with Interstitials

Interstitial ads are full screen ads that cover the interface of their host application. In late July 2015, Google published a post on its blog asking people to reconsider using app download interstitials - it was widely suspected that Google would turn this into some kind of a penalty - they did just that! Google announced today that as of November 1 2015, sites with intrusive app install Interstitials will be penalized. Below is their announcement: “After November 1, mobile web pages that show an app install interstitial that hides a significant amount of content...
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YouTube for SEO

By now you know that search engine optimization (SEO) is a journey where you need to take advantage of every avenue to get to page one on search engines - YouTube is one free avenue that you need to look at. YouTube is by far the most popular video-sharing sites today - only Google and Fecbook have more daily visitors. Posting a well produced, professional video on your product, business or niche can have huge benefits. Google’s Universal Search blends videos, images, books, news, and local searches in the search...
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What is a Bounce Rate and is it important for SEO?

What is Bounce Rate? According to the Google Analytics documentation “Bounce rate is the percentage of single-page visits (i.e. visits in which the person leaves your site from the entrance page). Bounce rate is a measure of visit quality and a high bounce rate generally indicates that site entrance (landing) pages aren’t relevant to your visitors." If your webpage has a high bounce rate for a search term then Google might lower your rankings and devalue your site for that search term. In simple terms, the bounce rate of your website...
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Implementing the “href-lang” Tag

If you have a multi – language website, you need to implement the rel=”alternate” hreflanf=”x” to inform Google (and Yandex) about which language you are using on a specific page, so that it can properly serve that result to users searching in that language. This is simple to implement, you just need to add the code below to the <head> of your website: <link rel=”alternate” hreflang=”en” href=””/> Below are the most common language...
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Google Officially Expands Twitter Into Desktop Search Results

After experimenting with tweets on Google's desktop search results, Google officially announced that this is now live for all English searchers globally. Below is the announcement from Google: Update, 8/21/2015: We’ve extended this to desktop now too, and in English everywhere. Starting today, we’re bringing Tweets to Google Search on mobile devices. So now when you’re searching on the Google app or any browser on your phone or tablet, you can find real-time content from Twitter right in the search results.  Whether you’re interested in the latest from Taylor Swift,...
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SEO Tactics That Just Don’t Work Anymore

Search Engine Optimization (SEO) is a constantly changing journey and with Google's Panda and Penguin algorithm updates Webmasters have continued to adjust over the last couple of years. Yet, we still hear about Webmasters and Digital Marketers continuing with SEO tactics that just don't work anymore and will actually harm their sites rankings. Below is a list of the top 9 SEO no-no's for 2015: Get more links to rank higher In the past, building as many links as possible without analyzing the linking domain was how SEO worked. By...
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